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How
Your App and Mobile Web Site Work
KEY
FEATURES OF YOUR MARKETING APP & MOBILE WEBSITE
TRUE 24-7 EXPOSURE
PERSISTENT EXPOSURE: With your app residing on
their phone, your customers are constantly reminded
of your business. With your own smartphone App and
Mobile Website, your business is able to "persistently
reside" in your customers' phones - available
to them anywhere, anytime - where they can access
your information with a simple launch of your app.
Absolutely no other marketing tool can deliver the
same "real 24/7 exposure".
THE FOCUS IS ON YOU: What we provide you is NOT
a Shared App - so you are NOT just an ad or a listing
in someone else's app. What you get is a full-featured
App and Mobile Website that is dedicated to you
and your marketing message. In this "Age of
Smartphones", having your own smartphone App
and Mobile Website is like having your business
brochure in your customer's pocket 24/7.
If you do not establish a 24/7 presence in your
customer's phone, chances are your competition will.
Without a doubt, your competition knows about Smartphones
and Apps and the Mobile Web, and they're probably
already working on it.
So, don't just hand over your customers to your
competition. Open your ICAN GoApp Account today,
and engage your customers through their most personal
communications device.
UPDATE YOUR APP & MOBILE WEBSITE ANY TIME
DO-IT-YOURSELF, SELF-SERVE SYSTEM: When you open
your ICAN GoApp Account, you will receive your own
Account Key and Password that will gain you access
to our Advertiser Back Office where you can simply
and easily manage the contents of your App & Mobile
Website. Using our simple fill-in-the-blanks, point-and-click
Web-based interface, you will be able to update the
text content of your App & Mobile Web pages, as
well as upload your own custom images.
FULL-FEATURED CONTENT
This at-a-glance Page Chart features all the key
pages that make up your smartphone App and Mobile
Website. These pages should provide you a comprehensive
platform that can help your business inform and
engage your customers. With your own smartphone
App and Mobile Website, these pages are constantly
accessible from your customers' phones - available
to them anywhere, anytime - where they can access
your information with a simple click of the app
icon.
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SPLASH
SCREEN
Also known
as the "Cover Page" of your App, this
image appears for about 5 seconds immediately
after the user clicks your app icon and before
the Home page appears.
NOTE: Works only with your iPhone App on
all iPhones and iPod-Touch. Non-iPhone smartphones
that access your app via the web do not see the
splash screen page.
| IMAGE:
Upload a custom splash image for your app subject
to these specifications:
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HOME
(MAIN MENU)
The Home page
of your app / mobile website also serves as its
Main Menu, listing all the key pages available
to the user. When a returning smartphone user
clicks on your icon from their phone's home screen,
they will automatically land on this page. iPhone
and iPod-Touch users will see your splash screen
image first, before landing on this page.
SHARE THIS APP: At the bottom of your Home
page's menu listing is an option which enables
the user to share with others information about
how to get your app or mobile website. This "viral"
feature uses the phone's built-in email to send
information about your app to other potential
users.
| IMAGE:
This page enables you to upload a custom image
that will serve as the Main Banner of your App
and Mobile Website. The image is also used in
both the Contact Us and the Join Us pages.
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ALERT
PAGE
The
Alert Page is the very first page listed in the
Main Menu. Use this form to post (send) a special
Alert Message to all your app users and subscribers. This
message will immediately get posted on the Alert
Page of your App & Mobile Website.
IDEAS: Use the Alerts Page to announce
your promotional offers, or to distribute your
discount coupon (image), or to feature your "Today's
Specials" or "Deal-of-the-Day"
marketing campaigns.
IMPORTANT:
For promotional, non-emergency messages only.
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IMAGE:
This
page enables you to upload your own custom image.
The Alert Page uses a GIF image; or use Animated
GIF to attract extra attention.
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PAGE
1
Pages 1,2, and 3 are called "open-format
pages". Each include an image, a headline,
and text area that holds up to 1,500 characters
and spaces. You can use these pages for
whatever purpose you choose.
IDEAS: You can use Page 1 to introduce
your business, explain your core offerings and
your specialty. For example, restaurants can use
this page to feature their head chef or a popular
menu item. Doctors, realtors, and other professionals
can make Page 1 their profile page.
PAGENAME: You can assign a unique name/title
for this page. |
IMAGE:
This page enables you to upload a custom image
that is appropriate to the subject matter you
are covering in this page.
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PAGE
2
Pages 1,2, and 3 are called "open-format
pages". Each include an image, a headline,
and text area that holds up to 1,500 characters
and spaces. You can use these pages for
whatever purpose you choose.
IDEAS: You can use Page 2 to write about
the history of your business, or to feature clients,
offer testimonials, or write about awards your
business has won in your industry. Think about
this: If this app were a brochure, what would
you put on page 2?
PAGENAME: You can assign a unique name/title
for this page. |
IMAGE:
This page enables you to upload a custom image
that is appropriate to the subject matter you
are covering in this page.
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PAGE
3
Pages 1,2, and 3 are called "open-format
pages". Each include an image, a headline,
and text area that holds up to 1,500 characters
and spaces. You can use these pages for
whatever purpose you choose.
IDEAS: You can use Page 3 to cover other
topics critical to your business. Businesses with
multi-ethnic clients can use this page to offer
information in a second language. Or you can use
Page 3 to provide a list of your branches, dealers,
or distributors.
PAGENAME: You can assign a unique name/title
for this page. |
IMAGE:
This page enables you to upload a custom image
that is appropriate to the subject matter you
are covering in this page.
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REGISTRATION
FORM
The Join Us page serves a very specific purpose:
This is where you explain to your app users the
rewards of signing up. Entice them to register
and provide you their contact information.
LEAD CAPTURE: The Registration page contains
a standard Registration Form which collects the
name, phone number, and email address of the user.
This information is available to you from your
Advertiser Back Office.
IDEAS: Create your own "VIP Club"
or "Rewards Program" where you offer
registered members exclusive deals that are usually
not offered via your Alert Page. Implement an
upgrade to the usual deals that you offer. |
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CONTACT
US
The Contact Us page displays your information
with special features:
TAP-TO-CALL: Users simply tap on your phone
number to place a call.
TAP-TO-EMAIL: Users simply tap on your
address to send an email.
GOOGLE MAP: Your Contact Us page links
to Google Maps and displays your location based
on the street address you provide.
SPECIAL LINKS: Your Contact Us page also
allows you to include up to three special links
which you can use to link your users to:
Your Facebook, Twitter, or other Social Network
account
Your video on You Tube or other video serving
service
Your own or any other mobile-enabled website |
IMAGE:
This page uses the same image that appears in
your Home (Main Menu) page. See Home page to change
this image. |
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